Tuesday, January 26, 2010
Awesome ad. Why does it work? Two words: bubble wrap. The call of the Sirens ain’t got nothing on the lure of the bubble wrap. But really—another clever premise with a great melding of message and form. Again, why are all of these ads in Europe? fuckyeahads: Braunwald tourism: Mountain degustation in the city | Creative Criminals This is a fun campaign for the car-free mountain resort ‘Braunwald’ in Switzerland. A poster is covered with sealed air bubbles, the bubbles are supposedly filled with clean mountain air. Pedestrians in big cities can pop the bubbles and breathe the clean Swiss air. - cthrin

Awesome ad. Why does it work? Two words: bubble wrap. The call of the Sirens ain’t got nothing on the lure of the bubble wrap.

But really—another clever premise with a great melding of message and form. Again, why are all of these ads in Europe?

fuckyeahads:

Braunwald tourism: Mountain degustation in the city | Creative Criminals

This is a fun campaign for the car-free mountain resort ‘Braunwald’ in Switzerland. A poster is covered with sealed air bubbles, the bubbles are supposedly filled with clean mountain air. Pedestrians in big cities can pop the bubbles and breathe the clean Swiss air.

- cthrin

Posted at 11:11am   331 notes Reblogged via fuckyeahads Tags: advertising marketing

Notes

  1. makeyousmileuntilithurts reblogged this from fuckyeahads
  2. anjgarcia reblogged this from fuckyeahads and added:
    Mmm! Like experiential marketing...outdoor advertising intertwined.
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  18. abcsoupdot reblogged this from yuetching and added:
    yuetching : philk : plasticbubble :
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  24. littledemons reblogged this from fuckyeahads and added:
    woww! eu ia perder onibus e horário estourando tudo. PLÁSTICO BOLHA MEU VICIO ETERNO BEIJOS. fuckyeahads:
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  28. itmakesnonsense reblogged this from fuckyeahads and added:
    I want one of this...my bedroom’s wall, i love this shit!
  29. omnikki reblogged this from thechinesecoconut and added:
    Isn’t this amazing?
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