Wednesday, December 14, 2011
Thanks, I guess?
#advertising

Thanks, I guess?

#advertising

Monday, May 2, 2011
Seriously? Ugh.
thedailywhat:

Mother’s Day Misogyny of the Day: Katie says: “I found this while cutting coupons today. Clearly the people at Mr. Clean believe a woman’s place is in home cleaning. How did their marketing team not think this was offensive?”
Sadly, the one thing Mr. Clean couldn’t get rid of was his anachronistic attitude toward women.
[lovingkatie.]

Seriously? Ugh.

thedailywhat:

Mother’s Day Misogyny of the Day: Katie says: “I found this while cutting coupons today. Clearly the people at Mr. Clean believe a woman’s place is in home cleaning. How did their marketing team not think this was offensive?”

Sadly, the one thing Mr. Clean couldn’t get rid of was his anachronistic attitude toward women.

[lovingkatie.]

Thursday, April 28, 2011
escapekit:

Awesome lego advertising 

escapekit:

Awesome lego advertising 

Friday, April 15, 2011
Fantastic project.
thedailywhat:

Art Project of the Day: From “Honest Logos” by Viktor H. — “a series with honest logos, revealing the actual content of the company, what they really should be called.”
[urlesque.]

Fantastic project.

thedailywhat:

Art Project of the Day: From “Honest Logos” by Viktor H. — “a series with honest logos, revealing the actual content of the company, what they really should be called.”

[urlesque.]

Wednesday, April 13, 2011
Exactly.
brettlikesstuff:

This is simultaneously horrible and incredibly funny & clever.
szymon:

clever Ugly Betty adv :)

Exactly.

brettlikesstuff:

This is simultaneously horrible and incredibly funny & clever.

szymon:

clever Ugly Betty adv :)

Wednesday, March 23, 2011

Love this. Goes to show you how much pull surprise and wonder still have. (Reminds me of this clip (skip to 4:00 mark).

thedailywhat:

Marketing Campaign of the Day: A mysterious black cube showed up one day in the middle of Palais-Royal Square in Paris, tempting passers-by to push its shiny red button.

[superpunch.]

(Source: thedailywhat)

Tuesday, February 1, 2011
Unfortunately placed ads, Slim-Fast edition.
Source: Daily Intel

Unfortunately placed ads, Slim-Fast edition.

Source: Daily Intel

Friday, December 3, 2010

Chex Mix is practically a plot point.

Monday, November 29, 2010

Excellent.

trendd:

This is a great mash-up of Nike’s “Rise” ad with Labron James and Maybe It’s My Fault with Michael Jordan.

It feels a lot like the Tiger ad and basically comes across as Jordan telling Labron to smarten up. Well done.

Maybe You Should Rise (Michael and Lebron) “Original” (via TomHinueber)

Wednesday, November 10, 2010
Speaks to the article I tweeted earlier today: brands need to realize their apps/ads should be more than marketing—they should be useful.
Also, although I’ve been a vegetarian for 10 years, I remember eating McRibs. And thinking they were delicious. Love the Simpsons episode about their addictive qualities.
trendd:

Rich media ads that don’t interrupt the user experience, like VideoEgg and iAds, are the future of online advertising. The fact that the ad unit can find a McDonalds that’s close to the user is a huge benefit of this mobile ad platform. It makes it immediately actionable. 
“Along with our agency partner, Tribal DDB, we came up with the idea of offering some new and unique experiences in the iAd platform, including giving users the chance to test their McRib knowledge with a quiz, offer fun wallpaper images, as well as an interactive map to find the McRib nearest them,”
On a side note, the McRIB has become this mythical sandwich that everyone seems to love. The Simpsons even did an Aronofsky style parody of how addictive it was. I think that I need to have one. The elusive nature of the burger has even spawned a McRIB watch on Twitter where users let everyone know where they found them and when.
Even this new nation wide campaign is only available until Dec 5 and I’m sure that the demand will result in a huge spike in sales. Scarcity is a powerful tool, even when it’s fabricated.
Click the link below to see more screenshots.
McDonald’s taps iAd to support multichannel McRib campaign - Mobile Marketer - Advertising

Speaks to the article I tweeted earlier today: brands need to realize their apps/ads should be more than marketing—they should be useful.

Also, although I’ve been a vegetarian for 10 years, I remember eating McRibs. And thinking they were delicious. Love the Simpsons episode about their addictive qualities.

trendd:

Rich media ads that don’t interrupt the user experience, like VideoEgg and iAds, are the future of online advertising. The fact that the ad unit can find a McDonalds that’s close to the user is a huge benefit of this mobile ad platform. It makes it immediately actionable. 

“Along with our agency partner, Tribal DDB, we came up with the idea of offering some new and unique experiences in the iAd platform, including giving users the chance to test their McRib knowledge with a quiz, offer fun wallpaper images, as well as an interactive map to find the McRib nearest them,”

On a side note, the McRIB has become this mythical sandwich that everyone seems to love. The Simpsons even did an Aronofsky style parody of how addictive it was. I think that I need to have one. The elusive nature of the burger has even spawned a McRIB watch on Twitter where users let everyone know where they found them and when.

Even this new nation wide campaign is only available until Dec 5 and I’m sure that the demand will result in a huge spike in sales. Scarcity is a powerful tool, even when it’s fabricated.

Click the link below to see more screenshots.

McDonald’s taps iAd to support multichannel McRib campaign - Mobile Marketer - Advertising